There’s been a lot going on recently with pay per click online advertising. Five resolutions for better search management in 2013 – adwords.blogspot.com/ We know marketers are always looking to run better search campaigns by going bigger, moving faster, and taking new opportunities across formats, devices, and channels. Our mission with DoubleClick Search is to …
Case Study: Quadrupling A Small Account’s Conversions In Just 90 Days Dec 31st
Here’s just some of the latest happenings in online advertising. Case Study: Quadrupling A Small Account’s Conversions In Just 90 Days – searchengineland.com/ CPA Bidding in Google AdWords allows you to set a CPA bid, and then Google will do all the bidding for you. When it works, its fantastic, as you don’t have to …
7 Secrets For Dealing With Quality Score Dec 24th
Here are some things that are good to know about the latest news in PPC. 7 Secrets For Dealing With Quality Score – searchengineland.com/ I’m back to writing my own controversial thoughts this month; although, if you didn’t check out the interview I did last month with Andrew Goodman and Matt van Wagner, you should, …
SearchCap: The Day In Search, December 20, 2012 Dec 21st
Here are some things that are good to know about the latest news in PPC. SearchCap: The Day In Search, December 20, 2012 – searchengineland.com/ Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Policing Of Duplicate Ad Sitelinks …
Google’s Policing Of Duplicate Ad Sitelinks Extensions Misses Apparent Violator — Itself Dec 20th
Welcome to the constantly changing world of PPC advertising. Google’s Policing Of Duplicate Ad Sitelinks Extensions Misses Apparent Violator — Itself – searchengineland.com/ AdWords advertisers know that Google has plenty of policies by which you must abide, like Ad Sitelinks extensions can’t have two links that point to the same page, and sitelinks can’t have …