In my last column, I looked at some of the differences between small and large accounts as the best practices vary for each. In this column, we’re going to specifically focus on one of the most common small accounts: local accounts; and examine some of the best practices for this type of small…

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Last month we announced a series of Hangouts on Air designed to help guide small and medium sized businesses through the transition to Google Shopping. We appreciate how many of you took the time to join the Hangouts and wanted to make the sessions available for those who were not able to attend live…